Astrato vs Tableau: a modern, cloud BI alternative
Discover why data teams are switching from Tableau to Astrato to power scalable embedded analytics and live-query data products.
From clunky dashboards to cloud-native speed
Tableau often leaves teams fighting the same battles: slow dashboards on big data, rising costs as adoption grows, and a clunky UI that pushes users back to Excel. Rooted in extracts and desktop-era design, it struggles to keep up with today’s needs.
Astrato is different. Born in the cloud, it connects directly to your data warehouse. This means no extracts, no runaway costs, and no steep learning curve. You get fresh data, accessible in real-time, in a no-code environment your whole team can use.
BI the way the cloud promised it
With Tableau, dashboards depend on extracts and desktop-era architecture. Data has to be copied, refreshed, and maintained — slowing performance and piling on upkeep. It’s a legacy platform patched for the cloud era.
With Astrato, your data stays where it belongs: in the warehouse. Live-query keeps it fresh and reliable, while a cloud-native design means BI that scales as your business grows.
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How IAG Loyalty went from “slow and clunky” to teams self-serving insights
“Before switching to a modern data stack, we struggled with high-quality data being available and usable, data colleagues being able to do their best work without complexity, and multiplying the value through reuse and exploiting what we’ve built. It slowed us down and impacted time-to-insight, which has gone from weeks/months to days/hours.
Our data colleagues especially love Astrato for ease of use and reusability, and business colleagues love Astrato for the user experience, speed, performance and ability to see iterations sooner,” Chanade Hemming, Head of Data Products at IAG Loyalty.
👉 Read the full BI modernization story here
Finally, self-service BI that actually works
Among Tableau alternatives, Astrato stands out as the cloud-native option that makes self-service BI fast, intuitive, and affordable at scale.
Pricing that scales, not spirals
With Tableau, every new user feels like a new bill. Per-user licensing, add-ons, and climbing renewals make scaling costly fast. And customer-facing or embedded analytics? Licensing makes it nearly impossible.
Astrato grows with usage, not headcount. BI stays affordable whether you’re serving ten internal teams or ten thousand external customers. Simple, transparent, and built to scale – cost is never the blocker.
👉 See how Petscreening ditched Tableau for Astrato to scale their embedded analytics product.
From read-only BI to real collaboration
In Tableau, “collaboration” usually means emailing static dashboards or waiting for the next refresh. With data locked in extracts, real-time teamwork is impossible – the action happens somewhere else.
Astrato keeps it all in one place. Dashboards, data apps, and workflows are always live, always in sync, and instantly shareable. Teams can capture data, add commentary, and run multi-step workflows – all in the same clean UI. Less back-and-forth, more getting things done.
Embedded analytics that don’t feel like BI
Most embedded BI feels… well, embedded. Pricing locks you out, dashboards look bolted on, and your product ends up carrying someone else’s design baggage.
Astrato does it differently. A modern, web-app-like interface that slides right into your product, fully white-labelled, fully on-brand. Flexible embedding means you can scale from a handful of users to thousands without sweating licenses. Analytics that feel less like BI – and more like part of the product your customers already love.
Need more proof that Astrato is the best Tableau alternative?
Loved by Innovators
Astrato is a game changer. It integrated directly into our Data Cloud. Security and data privacy are critical for our work with behavioral health, addiction, and recovery support providers. Astrato allows us to maintain our high security in the Snowflake Data Cloud while opening more insights to more levels of care. Astrato is significantly faster with dashboards loading almost instantly.
Before, we had a separate analytics page, and nobody used it. Now, every customer at least checks the analytics, and for some, it’s the main thing they care about
Astrato acts as the shop window for everything happening in Snowflake, while all computation and governance remain in code within our data warehouse. That means anyone can access insights without relying on complex BI tools.
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Astrato is helping us win new customers as a result (of our Self-service embedded dashboard in Astrato), and we are on target to double the number of units (users) this year.
Our customers are already thrilled by the improvement in user experience we have seen from switching to Astrato, which is enabling their non-technical users to self-serve for the insights they need to make informed decisions and be far more productive. This is helping us win and retain more customers.
Astrato offers a 50-75% cost saving over Qlik, with 25-50% faster development, seamless self-service analytics, and easy adoption which enables quick, customizable insights and actions.
Given Astrato is 100% cloud-native live-query, tightly integrated with the speed and scalability of Snowflake, we can now rapidly process a customer's data and build streamlined actionable analytics, in just hours/days compared to weeks/months previously. We have been able to automate almost everything, which just wasn't possible with PowerBI and our skill sets.
Astrato is a game changer. It integrated directly into our Data Cloud. Security and data privacy are critical for our work with behavioral health, addiction, and recovery support providers. Astrato allows us to maintain our high security in the Snowflake Data Cloud while opening more insights to more levels of care. Astrato is significantly faster with dashboards loading almost instantly.
Before, we had a separate analytics page, and nobody used it. Now, every customer at least checks the analytics, and for some, it’s the main thing they care about
Astrato acts as the shop window for everything happening in Snowflake, while all computation and governance remain in code within our data warehouse. That means anyone can access insights without relying on complex BI tools.
Astrato is helping us win new customers as a result (of our Self-service embedded dashboard in Astrato), and we are on target to double the number of units (users) this year.
Our customers are already thrilled by the improvement in user experience we have seen from switching to Astrato, which is enabling their non-technical users to self-serve for the insights they need to make informed decisions and be far more productive. This is helping us win and retain more customers.
Astrato offers a 50-75% cost saving over Qlik, with 25-50% faster development, seamless self-service analytics, and easy adoption which enables quick, customizable insights and actions.
Given Astrato is 100% cloud-native live-query, tightly integrated with the speed and scalability of Snowflake, we can now rapidly process a customer's data and build streamlined actionable analytics, in just hours/days compared to weeks/months previously. We have been able to automate almost everything, which just wasn't possible with PowerBI and our skill sets.